How great would it be to learn from other people’s mistakes rather than having to make our own? In WTF Just Happened? Martin Goodyer presents a hilarious compilation of catastrophes to help readers do just this. Drawing on his experience as a psychologist and taking the perspective of a behavioural change coach, Martin offers insights into people’s often irrational behaviour and suggests ways to avoid such behaviour ourselves. Reading this book won’t stop bad things from happening – but it can prevent you from making it worse if they do. Hearing Martin talk about how to apply a different style of thinking to avoid WTF just happened moments has helped transform behaviours in organisations, and it can help transform yours too.
‘Organisational WTF just happened moments’ can be avoided!